Alex Nana-Kwasi

Alex Nana-Kwasi

Multimedia DesignerCroydon, United Kingdom
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Alex Nana-Kwasi

Alex Nana-Kwasi

Multimedia DesignerCroydon, United Kingdom
About me
My previous experience has involved delivering film advertising campaigns for Condé Nast and Bauer Media (UK) on behalf of MediaCom. I have also previously worked at print distributor Immediate Media in Hammersmith, working on print titles that were part of the BBC Worldwide Distribution portfolio (including Dr. Who and Planet Earth). In terms of media, I have creative design experience in collaborating with a network of reporters in the acting and casting networks in London. This mainly stems from working at Universal Pictures specifically on Press Junkets for films including Jurassic World and Despicable Me 3. Currently, I am working on social media for a restaurant in London that has two locations. In previous creative teams, I have been responsible for creating digital assets and content for the film titles mentioned above and distributing them onto a wider hub and platform to be used by media, press, marketers and TV distributors who would then buy the content as promotional sell-ins. Other content deliveries included pieces to camera, OTT and OOH media, press kits and social media asset packs.
Projects
  • Social Fabric
    Social FabricInterior Design Company requiring a redesign and launch of a WordPress Website. The design was tailored for mobile-first and consisted of a series of pages and content regarding the Lead Interior Designer's core projects.
  • Lifestyle Photography and Social Media Design
    Lifestyle Photography and Social Media DesignWorking on digital collateral for an emerging lifestyle brand called Parfait Courtier. The luxury brand will enter the international market, initially showcasing a range of home decor products, with plans for a wider rollout of luxury products. I kicked off by embarking upon a creative design strategy to establish the brand creatively across a number of media channels. Full grid design provided in Photoshop upon request, this also included a full photoshoot which I directed, that took place i
  • Social Media Design (Foods and Restaurants)
    Social Media Design (Foods and Restaurants)For the past 2 years, I have been helping clients engage with their audiences, helping to build relationships and trust. I achieve this by developing bespoke cross-platform social media campaigns to gain high organic engagement from target audiences. Campaigns are created in the form of quizzes and competitions with prizes and rewards for participation. Below is an example of a campaign that I created in April 2019.
  • THE SECRET LIFE OF PETS
    THE SECRET LIFE OF PETSCreating a bespoke range of interactive display media that was not only fun to engage with but represented the personality and character of The Secret Life of Pets. Response to a creative brief that consisted of animated skins and standard display for tablets, smart tv and desktop formats. Essentially, we wanted customers to engage with the interactive elements and CTA (Call To Action) of each creative, unlocking further content and the movie itself on platforms such as iTunes, Sky and Google P
  • ALWAYS THE SUN FESTIVAL
    ALWAYS THE SUN FESTIVALA fully responsive microsite and ticket order system for fans and artists to engage and announce the latest news, in the build-up to the Always The Sun festival. I was responsible for creating mood boards, web design mockups and WordPress builds for the new microsite. From initial production, artwork and assets and build into web pages that would help engage new customers.
  • Habaneros (Burgers, Wings, Shakes)
    Habaneros (Burgers, Wings, Shakes)Brand refresh for Habaneros London. Celebrating the 5 year anniversary of restaurant @habaneroslondon I was working on a brand refresh for the restaurant. Habaneros launched in Tooting Bec (South London) in 2014. Since launching, the restaurant has sold 553,000 burger meals, 721,000 wings, and 230,000 milkshakes. The brand's second restaurant opened in Willesden Green (North London). The brand refresh includes the launch of a new logo, typography, and social media tool kit. We have focused
Work history
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    Senior DesignerBYC Agency
    London, United KingdomFull Time
    Multimedia consultant, specializing in online digital interactive assets (EMEA), HTML5 projects and web production for clients including Universal Pictures, Hackney Council and Chelsea Football Club Foundation. Expertise and knowledge in Google Display advertising, Double Click and the GDN platform.
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    Multimedia ManagerBritish Gas
     - Staines-upon-Thames, United KingdomFull Time
    Multimedia Manager for the Internal Communications division of the British Gas head office in Staines. I was responsible for the delivery and creation of digital and print collateral that was distributed to over 10,000 members of staff in Britain. I was also responsible for managing our agency relationships. We worked across a range of digital channels at the Centrica head office. We had to work to extremely tight deadlines especially when delivering interim, annual and financial reports for upstream management dealing with confidential data. This involved a lot of DTP and MOS. I was responsible for our digital brand relationship with TAG Agency. Key skills: InDesign, Photoshop, Illustrator and Microsoft Office.
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Skills
  • Graphic Design
  • Multimedia Design
  • Social Activation
  • Social Media Management
  • Creative Direction
  • Web Design
Education
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    Software Systems for Arts MediaThe University of Hertfordshire
     - Hatfield, United Kingdom
Awards
    Financial Times logo
    Financial Times logo
    Financial Times Top 100 BAME Leader in TechFinancial Times