AN ANTHOLOGY ON THE WHY - WHAT - HOW - WHEN OF BEAUTIFUL BUSINESS In a world where everything can be done more efficiently by machines, being human will become the ultimate differentiator. The Book of Beautiful Business is an inspiring, entertaining, and (gently) instructing book on how to humanize business in an age of machines - with more than 40 voices from around the world, coming from a dizzying range of disciplines and perspectives.