Thomas Cook Futuristic Rebrand

  • Wesley Holmes

University Project: The brief was to investigate into current travel brands and reform a chosen company from a futuristic prospective where technology is far more advanced in terms of design, form and concept. The chosen company was Thomas Cook and the final outcomes included a new brand identity, marketing strategy and improved futuristic service. All of this was presented within a branding booklet.

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    Sheffield Hallam University

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