Thomsons Brand Book

Complete reworking of Thomsons Brand, bringing the company profile up to date with a fresher, look and feel, and making the brand more approachable, more grown up and look less like a ‘start-up’. This rebrand consisted of a new design language, a new icon library, illustration style and photography style which impacts on all printed and digital media, and all other materials used internally and externally by Thomsons.