Travel Writing for Small Luxury Hotels of the World
While working as a Copywriter at leading UK agency Ink Copywriters, I wrote countless journal articles for Small Luxury Hotels of the World (SLH). Using my strong research skills, I produced compelling, evocative pieces that sold the place, and more importantly, the SLH hotels.
I wrote the SEO-optimised content from scratch in the SLH tone of voice. I also came up with snappy headlines and subheads, as well as a scene-setting standfirst to draw the reader in.