TV advert - Life flows when your money’s motivated

Led the strategic direction and production of Plum's first TV advert. This became the most successful adset for Plum in the UK, FR, IT and NL. At Plum, we help you future-proof your finances, so you have time for the smaller, everyday moments. Powered by automated features and smart technology, the app’s designed to improve your financial well-being right now, tomorrow and for the long run, whatever life throws your way! It’s your money, motivated with Plum. So you can do the things you really want to do in life.