Unilever global sustainability campaign

  • Ilinca Croome

Unilever has been world leaders in sustainability since 2010. A global campaign and toolkit was designed to help local markets inspire employees to change their behaviour. It was called Smarter Greener Living. ​ All 170,000 employees globally needed to see the positive environmental impact of their individual actions. ​ The SGL campaign inspired thousands of small actions to save water, cut waste and reduce greenhouse gas emissions at work and at home. ​ Campaign video: https://www.youtube.com/watch?v=6JJWiDpHouc&index=3&list=PLUH-A-Oxhl1jk44D82PReC3k4AkNlm3_t Awards: 2014 EvCom Clarion Awards Gold - Communicating CSR