United By Dickies

The Brief Dickies launched the second phase of their global campaign: United By Dickies. A global content shoot took place in late 2020 that told stories of a range of makers. Alongside some hero content, each maker had social content created to tell their story. The Project We worked with three European makers to take a fun and intimate look into their creative processes, all in their natural environments. We followed a day in the life journey of what they make, and what being united by inspiration means to them. It resulted in a range of portrait photography, capturing them in their element, their work flow and of course - in their Dickies. Alongside this, we created documentary style content to sit across Youtube, Instagram and Facebook.