• gela kurtanidze
To celebrate our 'Up on the Roof' Film Festival in partnership with Picturehouse Cinemas and Digital Cinema Media, McCann London have teamed up with illustrator, Ray Oranges, to create a series of original artworks. Designed by Max Chanan and Mike Oughton, the posters are made to accompany 'Up on the Roof', taking place from the 12th to the 18th of July 2015. The illustration style is reminiscent of 1930’s art deco, as a nod to the history of the festival venue: Up on the roof of McCann London’s Grade II listed office building. The "Streamline 29" font is inspired by the stripped-down Art Deco movement called Streamline Moderne and was created specifically for the Up On The Roof Film Festival. The elegant simplicity of the face aims to evoke all the effortless charm and sophistication of the 1930’s and the the golden age of cinema.