During 2013 I was recruited by Issa fashion label to help with the brand's re-launch visual identity. Starting from zero, I was responsible to bring ideas and communicating a new solid brand identity for the various platforms: website, look books, e-coomerce. I reported weekly to the creative director, and lead various approved projects. I also worked on the pop-up design space at Liberty, developing and creating the new space for the brand at the department store.