Waging War Against Prejudice: The Millennial Guide to Army Recruitment

Unpacking the British Army's new campaign which marked a shift from previous recruitment activity, by rejecting stereotypes which promoted a more traditional, combative, and masculine picture of army life. The new collection of ads feature current soldiers reflecting upon “Keeping my Faith” and asking, "What if I get emotional?" and "Can I be gay in the Army?". https://www.soundout.com/post/waging-war-against-prejudice-the-millennial-guide-to-army-recruitment