Wayfinding — Urban Innovation Centre

  • Sérgio Cameira
The challenge for this project was to design a wayfinding system to suit the complexity and variety of the architecture, and also coexist with the existing brand and interior design.

The designed solution is a flexible and low cost design inspired by the road markings of the urban space. The signage follows the architecture and reinvents itself in different shapes and materials according to different surfaces and functions.