what3words in Mexico City

  • Rosie Dickson
  • Miriam Frank
  • Lily Christensen
  • Adriano Sganzini
  • Maddie Taylor

In 2019, what3words launched a digital film campaign in Mexico. The scenarios show people getting lost in the sprawl of Mexico City looking for the best taco stand, fancy dress party and job interview. All of which are hard to find without a what3words address.

Agency: La Sociedad, Mexico City
Client & Creative: what3words

Project Tags


  • what3words logo


    • Technology
  • L

    La Sociedad