The restaurant at Coworth Park has always had a good reputation. But despite the exceptional food and service, it’s always been considered a hotel restaurant. A table to reserve during your stay. Our brief was to create a visual and verbal identity that matched the artistry of the kitchen. Elevating the profile of its headline chef, Adam Smith, and establishing the restaurant as a dining destination in its own right. Contemporary fine dining is about so much more than meets the palette. It’s a layered, emotional experience. We wanted to enrich the Woven experience by telling the stories that inspire the menus, creating a personal narrative from chef to diner. These modest stories – of Nan’s roast dinners, chippy tea at the seaside, or a ceremonial plate of jammy dodgers – are instantly relatable to anyone who grew up in Britain. Nostalgic and unpretentious, they introduce each menu, setting a playful tone for the courses ahead. The stories ground the experience, bringing context to every course and conversation to the table, sparking memories and moments of levity.