About me
I recently completed my Master's degree in Strategic Marketing from Imperial College London and am eager to jump into the dynamic fields of Brand management, Account management, or Content strategy. I have a deep passion for understanding consumer behaviour, crafting impactful strategies, and uncovering insights that create meaningful connections between brands and their audiences.
Running my agency taught me the art of wearing multiple hats, from the intern fetching coffee to the founder closing deals. This versatility and hands-on approach have been invaluable in the fast-paced world of marketing. At Swoosh.Space, I helped develop innovative marketing strategies that significantly boosted revenue, and I’ve honed my skills in storytelling and digital campaigns to drive client engagement at my agency.
These experiences have sharpened my abilities in strategic planning, creative content development, and data-driven decision-making. I thrive on challenges and love finding new ways to engage and inspire. As an aspiring brand manager, account manager, or content strategist, I’m excited to bring my fresh perspective, boundless energy, and a touch of fun to a dynamic team.
Fun fact: Being an entrepreneur means playing every role, from the intern to the founder and it's this all-encompassing experience that fuels my passion for building brands that not only look great but also tell compelling stories.
Work history
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FounderBuild.Ethos
- IndiaFull Time
• Developed creative campaign strategies that drove a 30% increase in client revenue across multiple industries
• Directed brand positioning and optimized cross-channel marketing, boosting client visibility by 30% across digital and offline channels
• Conducted market research and used data insights to create targeted brand narratives, leading to a 20% boost in client engagement
across multiple industries.
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Co-FounderSwoosh.Space
- IndiaFull Time
• Spearheaded social media and email marketing campaigns that drove a 60% revenue increase for clients in a span of 6 months
• Led cross-functional teams in implementing brand positioning strategies, resulting in an 80% increase in company revenue within one year
• Conducted in-depth market research, identifying growth opportunities that enhanced brand messaging and expanded the customer base by 25%
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Education
MScImperial College London
- London, United Kingdom
MSc Strategic Marketing
Relevant modules: Consumer Behaviour, Strategic Brand Management, Digital Marketing, Marketing Analytics, Market Research, Finance and Pricing Strategy
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Bachelors in Management StudiesUniversity of Mumbai
- India
Bachelor of Management Studies, (Marketing) CGPA 9.44
Awards
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Late Sri Karamshi Jetha Bhai Somaiya award for Best Student - Gold MedalUniversity of Mumbai