Adelé Walsh
Available

Adelé Walsh

Product ManagerLondon, United Kingdom
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Pip Jamieson
Charlotte May
Beatrice Tamagnini
Adelé Walsh
Available

Adelé Walsh

Product ManagerLondon, United Kingdom
About me
Senior Product Manager based in London with 5 years experience in e-commerce working for established and start up brands. Extensive technical knowledge developing internal tools to increase work efficiency and customer centric products to increase CVR and engagement. Experience working in an Agile team with internal and external engineer design and data science teams. Founder of The Beauty Club - a platform that educates members on skincare and collaborates with leading skincare brands to host educational events in London.
Work history
    T
    T
    FounderThe Beauty Club
    London, United KingdomFreelance
    A platform that educates members on skincare and collaborates with leading skincare brands to host educational events in London. - Event, PR and communications management. - Digital Marketing Activities (SEO, Social Channels, Email, Paid Advertising, Affiliate) - Content creation and management
    Yoox Net a Porter Group logo
    Yoox Net a Porter Group logo
    Product Owner - Global ContentYoox Net a Porter Group
    London, United KingdomFull Time
    Worked as part of the Global Content domain with the objective to fuse content and commerce to optimise the customer experience and increase revenue. Product releases include - NET-PORTER - EIP PRIVÉ - Mr Porter ‘The Luxury Watch Guide’ , - Net A Porter ‘The Fine Jewelry & Watch Suite’ and brand campaigns across Net A Porter such as Chloe, Fendi and newly launched category Dolce & Gabbana Kidswear. Key Achievements: Product Development - Worked with customers, product designers (UX/UI), technology and key business teams to develop the Mr Porter Luxury Watch Guide and the Net A Porter Fine Jewelry & Watch Suite products. Both products showcase the brands offering and expertise in the fine jewelry and watch category. - Maintained & prioritised product backlog for feature enhancements for both products. - Presented regularly to senior YNAP executives to update and obtain buy in for features. Results: Increased category engagement, revenue and customer acquisition. Positioned Net A Porter as a established online Fine Jewelry and watch retailer amongst customers and competitors. Brand Campaigns - Launched Net A Porter's Dolce & Gabbana Kidswear brand campaign - new category on site. - Launched a number of top fashion brand campaigns with Net A Porter including - Balmain, Gucci and Fendi as well as seasonal campaigns such as party.
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Skills
  • Data Analysis
  • User Research
  • Product Roadmapping
  • Product Strategy
  • Product Development
  • Product Design
  • Product Owner
  • Product Launch
  • Digital Marketing
  • Content Consultant
  • Event Management
  • Digital Advertisement
  • Paid Social
  • SEO
Education
    C
    C
    Fashion and Textile DesignCrawford College of Art & Design
     - Cork, Ireland
    U
    U
    Business Information SystemsUniversity College Cork
     - Cork, Ireland
    BSc Hons Business Information Systems A course covering a wide range of technology subjects and a 6 month internship placement