About me
Young marketing professional with extensive involvement in a diverse range of marketing projects. I stand out through a track record of successful projects, delivered within budget and with targeted results. Familiar with the latest innovations and developments in the marketing industry. I’m working with a broad range of products in the beverages and spirits market, developing solid strategies and tactical plans. Solid background in sociology and marketing enabling me to identify key consumer insights.
Work history
H
H
Jr.Brand MangerHeineken
Bucharest, RomaniaFull Time
Developing a sustainable growth of Craft Beer Category in
Romania via setting a clear direction behind the pillars
brands, in order to achieve the objective of equity and
profitability of the brands.
Developing & implementing the brand plans for Silva,
Gambrinus & Import Brands.
P
P
Jr.Brand ManagerP.P.Distributors-Romania S.R.L
- Bucharest, RomaniaFull Time
Developing & Integrating the brand plans in line with
company goals via setting up the right expectations in plan
delivery: agency brief, clear communication with internal
(sales/ On-trade department) & external (global/ regional)
teams engage effectively all stakeholders in understanding
and embracing the brand-company winning perspective.
Disposing strategies related to distribution channels and
customers with the resulting implications to incorporate
them into plans and strategies.
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Education
B
B
Master Program in Marketing and Business CommunicationBucharest Academy of Economic Studies
- Bucharest, Romania
Master Degree in B2B Stakeholders Communication
U
U
7 Months Erasmus ExchangeUmeå University
- Umeå, Sweden
Erasmus Stage in Sociology and Social Policies
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