Hello! Thanks for reading this far at least someone reads this stuff, my name Adrian Moses I work to creative solutions in the fields of branding, visual identity, Illustration and conceptual work such as Apps and Web Design. I am Graphic designer and illustrator with a compulsion for typography, working with design fundamentals to create exciting & simplistic artwork. Influenced by modern technologies and past experience I thrive to create work that is aesthetically pleasing and playful. Working with global brands such as IKEA and GE to creating successful communication strategies from brief to production, The experience of working in-house to provided consistent and clear ways of strengthening a brands position is exciting and rewarding as a designer. It's the feeling of always wanting to renew or find a better way of working that pushes me as a designer. The simplicity in my designs ad ethos is what makes design work for me.
Currently supporting the set up and direction of two brands within the Cedars franchise, applying brand strategy and thoughtful marketing. Using past experience to develop the business and secure its loyal customer base. Working in house with internal signage to create a comfortable and enjoyable experience for the customers. Using only sustainable sources to create all media is important for the business while developing new and unique ways to advertise offers for visitors
ADMO is the freelance venture that I have been working under from University through to my professional career. Here I gained experience in working on Branding and Identity creation, Brand direction and strategy, Environmental graphics such as directional and way finder signage, Illustration and editorial design from Magazine, flyer, and most printed communication. Gaining hands on experience and working in major brands has proven invaluable, this has taken me from strength to strength as a creative designer, I now believe that working as a design has made me more a creative problem solver with an ambition to creative well designed and functional art.
Graphic leader for IKEA Cardiff working to produce clear communication in strengthening the IKEA brand, while working on creative briefs. Responsible for the store communication ensuring that the concept of the IKEA store is secured and customers shopping experience is inspirational and enjoyable. Working hands on with the implementation of graphics, with material such as RAFA canvas, polyester cotton self adhesive vinyl, self adhesive vinyl, Foamex signs, Falcon board and heavy weight printing stocks, all in house with large scale printers. Having such a hands on approach to working with finished products give me the ability to understand the print process in detail while keeping an aye on quality.
Graduated with a BA Hons in Graphic Communication.