I am a UX UI Designer, passionate about designing digital experiences that leave a positive impact on people, environment and society. My background in Brand and Marketing Experience has enabled me to better understand human behaviour, and has equipped me with the ability to produce user-centred and data driven solutions.
I am passion-driven and creative but also very methodical. This allows me to take a grounded and rational approach to solving complex problems creatively and intuitively.
Transferrable skills from my Marketing background:
• Data Analysis
• Audience Segmentation
• Reporting
• User Research
• Project Management
• Content Strategy
• Content Production
• Empathy
Things I have learned during my UX UI Education:
• UX Research
• Design Systems
• Usability Testing
• Empathy Mapping
• User Flows and IA
• Responsive Design
• Interactions
• Wireframing and Prototyping
• Visual Design: Brand, Typography and Colour
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