Agathe Derrstroff
Available

Agathe Derrstroff

Account Director (US title)London, United Kingdom
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Agathe Derrstroff
Available

Agathe Derrstroff

Account Director (US title)London, United Kingdom
About me
Account Director with 10 years experience developing Apple advertising campaigns across the product line. Managed 6 European markets first, and then successfully led the advertising expansion into 3 additional emerging markets (Russia, Turkey and UAE). Extensive ATL and BTL marketing knowledge as well as broad media strategy experience. Proven track record in leading large-scale and fast-paced global and local campaigns developing and directing a 35+ multi-disciplinary team in house and remotely. Now seeking a Senior Marketing Manager role and aspiring to work with a team of dynamic, inspiring, open-minded talent across disciplines to continue developing world-class marketing strategies for an innovative global brand.
Projects credited in
  • Apple's "Shot on iPhone 6"
    Apple's "Shot on iPhone 6"An image for the Shot on iPhone 6 advertising campaign by Apple. Shot in London.
  • iPhone 6s
    iPhone 6s
  • Apple
    AppleConception and creation of TV / print campaigns for the brand Apple through the ad agency Media Arts Lab in London and in Los Angeles. Due to legal reasons, I am unable to share this content on my website. For more information please contact me, I will be more than happy to tell you more about it.
Work history
    TBWA\ Media Arts Lab logo
    TBWA\ Media Arts Lab logo
    EMEA Account Director (Apple)TBWA\ Media Arts Lab
    London, United KingdomFull Time
    - Directs advertising efforts across Europe and Middle East to meet commercial and marketing objectives for all products (iPhone, iPad, Watch, Mac, Brand & Services) and media (TV, cinema, OOH, print, digital and social). - Leads regional hub of 3 key markets (Russia, Turkey and UAE) directly managing a team of 35+ talent across disciplines, in market and in London. - Drives high level strategic conversations to expose strong & rich opportunities to solve specific local marketing/business problematics, not only for the markets MAL London is directly responsible for but also for Worldwide. - Ensures complete compliance to the utmost standards of work by optimising policies, procedures and performance management. - Most recently won a Bronze Effie award for the campaign ‘The Moon Shot on iPhone’ based on its proven effectiveness.
    TBWA\ Media Arts Lab logo
    TBWA\ Media Arts Lab logo
    EMEA Account Supervisor (Apple)TBWA\ Media Arts Lab
     - London, United KingdomFull Time
    - Supervised cross-discipline teams who developed and produced advertising campaign for Apple (brand and products) in EMEA markets across media (TV, OOH, cinema, print, digital and social). - Monitored budgets and timings across multiple campaigns and product pods (iPhone, iPad, etc.) concurrently. - Collaborated with senior EMEA Apple clients to ensure relevancy and effectiveness of the work locally. - Managed career development and optimise workflow of the Account team (15 people). - Designed & implemented new processes to increase efficiency of the ever-growing agency's scope of work.
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Skills
  • Account Management
  • Brand Marketing
  • Content Marketing
  • Digital Marketing
  • Creative Marketing
  • Advertising
  • Advertising Campaign
  • Advertising Communications
  • Brand Communications
  • Brand Strategy
Education
    M
    M
    Master 1 in CommunicationMetropolia Ammattikorkeakoulu
     - Helsinki, Finland
    I
    I
    Master 1 in BusinessIPAG Paris
     - Nice, France
    Specialised in Marketing & Communication. Thesis on the history of advertising.
Awards
    E
    E
    Bronze AwardEffie Awards
    For the campaign ‘The Moon Shot on iPhone’ for Apple based on its proven effectiveness.