About me

I'm an illustrator, recently having completed my Masters in International Fashion Marketing. My illustrations take inspiration from all things pop culture ( and my guilty pleasure of trash reality TV..), the main outcome always being to make people smile! I have a keen interest in textile print design and enjoy adapting my illustrations for various clothing and accessories . Outside of illustration and fashion, my other passions include travelling, with Cambodia being my favourite country I've visited so far and independent cinema.

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Projects

• EQ x Aimee AdamA graphic tee designed in collaboration with EQ, a club night in Fife that showcases new and up-and-coming local DJ's. Campaigned on Everpress.
• Cowgirl Tote BagA tote bag I designed featuring a dazed-looking cowgirl. Digitally printed on to EarthPositive fabric.
• Fashion/ Character IllustrationsI created these collages using imagery of my favourite fashion trends of the moment and my digitally drawn illustrations. I think the combination of photography and digital illustration works well in showcasing the clothing in a fun and unique way.

Work history

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Customer AssistantTesco
Jul 2020Glasgow, United KingdomPart Time
Trained on multiple departments including the customer service desk where I handle customer complaints and queries. - Developed key communication skills - Problem solving skills - Ability to adapt - Improved sales by tracking KPIS - Understanding the needs and wants of the companies target audience
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IllustratorAimee Adam Art
Mar 2020Glasgow, United KingdomFreelance

Skills

• Interviewing
• Drawing
• Design
• Team Collaboration
• Social Media Marketing
• Adobe Photoshop
• Adobe Illustrator
• Fashion Communication
• Fashion Branding
• Fashion Marketing

Education

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Masters of Science in International Fashion MarketingGlasgow Caledonian University
Aug 2020 - Aug 2021Glasgow, United Kingdom
I achieved a certificate of Merit at the completion of this degree. During this course I was able to work to live briefs from fashion businesses, this included a report on the Luxury fashion sector in China and their perception of international brands for luxury Scottish fashion brand Johnstons of Elgin entering the Chinese Market. Other projects included a detailed marketing plan, creating a range plan and dissecting consumer behaviour within the fashion industry. My final research proposal was named 'Youth identity and fashion: An exploration into Generation Z consumers behaviour.'
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Bachelors of Design in IllustrationDuncan of Jordanstone College of Art & Design
Aug 2015 - May 2019Dundee, United Kingdom
I achieved a 2:1 at the completion of this degree. Tasks included: -Working to industry creative briefs -Curation of exhibitions -Experience using Adobe Creative Suite -Team building projects