Alannah Sparks
Available

Alannah Sparks

Senior Creative and Editorial DirectorLondon, United Kingdom
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Alannah Sparks
Available

Alannah Sparks

Senior Creative and Editorial DirectorLondon, United Kingdom
About me
Editor and content strategist who works with brands and publishers to develop innovative digital strategies and tell inspiring stories. 10+ years of experience in online and social publishing, managing high-performing teams at Farfetch, Warehouse and ELLE. I specialise in Identifying and crafting brands' key messages across all channels, using words and images to create a bigger picture. A fashion editor by trade, I understand the art of creating desire and the hard sell. A writer by discipline I understand the power of a good story and know exactly how and where to tell it.
Projects
  • WAREHOUSE The Girls Room
    WAREHOUSE The Girls RoomWe took Warehouse’s Christmas campaign to where the real party happens, in ‘The Girls Room’. I worked on this campaign from conception to multi-channel dissemination together with my creative partner. We shot in the Ministry of Sound with Emma Summerton, and I was responsible for delivering concept, content and messaging – including sound direction - across all channels from social to store.
  • MODES: Notes on Colour
    MODES: Notes on ColourWorking with Stefania Mode’s creative director I helped develop the concept for the SS19 campaign, and created a script for a film that was briefed to be a cerebral exploration into the world of colour.
Work history
    A
    A
    Editorial Consultant and StrategistAlannah Sparks
    London, United KingdomFreelance
    W
    W
    Senior EditorWarehouse
     - London, United KingdomFull Time
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Skills
  • Copywriting
  • Strategy
  • Marketing
  • Fashion
  • Fashion Campaigns
  • Fashion Branding
  • Branding
  • Social Media Marketing
  • Screenplay
  • Editing
Education
    C
    C
    MastersCentral Saint Martins
    London, United Kingdom
    Fashion MA Journalism Pathway