I'm a UX Designer with a background working in e-commerce and with a broad skill set across user-centered and product design. I have worked in a consumer-centric company managing web and app content with the main aim of creating an insight-lead and innovative content strategy.
I am an explorer: I love to investigate and understand what drives people to do what they do and to use what they use. This is who I am, and realising this led me to study UX design. It was great to find out that I could do this as my profession!
As a very critical user, I believe that if products are going to meet users' needs and have a positive impact on people's lives, they need to be made with a user centred design process.
Projects
Work history
Merchandising and Content assistantMoonpig
- London, United KingdomFull Time
Planning future campaigns regarding content for the UK, AUS and US websites & Apps, creating briefs (with best products, offers and merchandising) and executing the plan during the campaign (adapting to new offers, delivery times…).
Providing business with up to date content insights through detailed analysis and in depth reporting.
Analysing content presentation in order to drive click through rate, engagement and conversion rate.
Heading Moonpig App. Managing App content, merchandising and
marketing.
Skills
- Attentive
- Organised
- Empathy
- Adaptability
- Teamworking