Projects
- Folks - Brand IdentityI was approached by the owners of Folks to help launch their new business in a way that was faithful to their interest in style and their belief that barbershops should be inclusive, community spaces. We undertook extensive research and one-to-one workshops to establish core values and a subsequent creative concept that we developed into a full brand identity.
- Mulatu AstatkeReimagining a visual identity and merchandise for one of our musical heroes - the father of Ethio-jazz, Mulatu Astatke. The merchandise I designed was premiered during Mulatu’s 2024 summer US Tour, where he played to sell-out crowds at venues such as the Hollywood Bowl and Sony Hall in New York City.
- Mr Bongo - Zines Vol. 1-3I was commissioned to produce a series of printed zines as a fun and tangible way to express the Mr Bongo's brand heritage and serve as a giveaway for music fans during Mr Bongo events and for customers ordering from their global webstore. Each of the features and interviews included in the 32 page zines was designed to compliment the branding and album art of the individual artists. We have created 3 editions of the zine to date, which all feature original artwork married with new elements, tex