Alex Mak

Digital Planner

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  • LocationStanmore, United Kingdom

Skills

 

  • Advertising
  • Mobile
  • Creative Agency
  • Presenting
  • Strategic Planning
  • Wordpress
  • Consumer Behavior
  • Creative Thinking
  • Excel
  • Office
  • Photoshop
  • Powerpoint
  • Word
  • Exacttarget

Work history

Currently

Digital Planner

Founded

May 2015
  • Multifaceted role working on accounts that have a particular focus on delivering digital solutions. • Strategized, wire framed and UX designed a parallax website for Honeywell’s new radar system IntuVue • Learnt to use a range of data analytic tools such as Exact Target, Cheetah Mail, Google analytics and Twitter analytics. Applied this knowledge to pull data for analytic reports for British Military Fitness. • Responsible for managing Skrill’s social media and took ownership of the account via Hootsuite on a daily basis. • Developed great working relationships and was asked to stay for an additional 3 months until a position was available within the agency.

2015

Marketing Assistant

Jamilah Jewels

Nov 2014 - May 2015
  • Marketing role, executing social media strategies to increase sales and promote the brand. • Completed multiple campaigns both on and offline to drive sales on special occasions such as Christmas, Valentine’s day and Mother’s Day. Applied user acquisition techniques on social media to increase followers and prospective new customers.

2015

Digital Designer

Glass Magazine

Aug 2014 - May 2015
  • Design role at this company working alongside the editor-in-chief to generate online digital content for the website. Graphic designed digital content for each story/article that were posted to the website, maintaining a consistent look for the company’s brand collaborating effectively with contributing editors/writers • Responsible for overseeing and organising the general running of the magazine, worked under pressure to meet tight deadlines making sure content were published on time.

2013

Strategist & Product Manager

Monitise Create

Jun 2013 - Jul 2013
  • Fast paced strategy role working closely alongside 1 creative and 2 developers to produce a fully functioning app for the ‘One Young World’ organisation. • Project managed the team, drew up working schedules/tasks, conducted daily brainstorms/team meetings, and liaised with the client to meet their demands • Developed a fully functioning app within a 1-month period, taking it from concept to design, through to end production. Created a visual presentation deck and pitched the final solution to the client and the company of 50+ • Assisted the Head of Strategy on brands such as Swatch and Addison Lee, of which my idea of carpooling targeted at students were brought forward to the client pitch. Conducted full research on client brand strategies to understand how mobile provides a commercially effective solution

Education

2013

Graphic Media Design for Advertising

University of the Arts, London

Aug 2010 - Aug 2013
  • Advertising