Projects
- COLLABORATIVE CHANGECollaborative Change is on a mission to document the innovative, community-centric responses to COVID-19 in the hope of sparking lasting social change. The initiative is non-competitive, inclusive, and accessible to all. It is, in itself, a collaboration across organisations: Footwork, London School of Architecture & London Festival of Architecture. Contributions: Website copy, comms strategy and social channel oversight. https://www.collaborativechange.global/
- VOLLATravel operator Volla wanted to do luxury differently; through the lens of adventure. Tone of voice pillars and website copy defined a verbal brand personality that stood out from the category, and struck the balance between luxe and play. Devised brand proposition: The Architects of Adventure.
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Projects credited in
- CORONAVIRUS BIASThe epidemic outbreak of COVID-19 is giving rise to discriminatory social behaviours. Reacting to reports of increasing levels of anti-Asian racism, especially in playground environments, CORONAVIRUS BIAS print campaign sets out to define a previously unnamed concept in an educational setting. By giving it a place in language, this particular form of prejudice is called out, made real, and becomes a basis for resistance.
Work history
J
J
Writer/ResearcherJustSo
London, United KingdomFreelance
Research, casting and storytelling for YouTube's latest campaign, with Real Story Network.
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Skills
- Ceative Writing
- Music Journalism
- Client Pitches
- Figure Drawing
Education
W
W
Creative WritingWarwick University
Coventry, United Kingdom
First Class Honours