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Do you really want to delete project Greenpeace?
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Do you really want to delete project Wirtschaftswoche Business mag poster?
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Senior copywriter/ art director with broad experience gained at many kinds of agencies/clients including Jung von Matt, TBWA Paris, SapientRazorfish London, Havas London, The Boston Consulting Group and Geometry Global. Involved in several proactive projects – for Central Saint Martins college, Thjnk Berlin and Red Bull/ Garda Trentino Tourism, Italy. (See "Current Projects" in portfolio.) Experience: Integrated campaigns, digital, social, direct, e-CRM, outdoor, TV, film, video, magazine content, pack copy, print, B2B, internal comms, retail, brand definition and manifestos. Also have experience as a door-to-door salesman with a travelling sales team in Italy. Sold a palette of "Lazer Clean" detergent to what we were pretty certain was the local Mafia. Sectors: fmcg, financial, automotive, fashion, alcohol, sport, tech, charity, energy, pharmaceutical, health, beauty, B2B and employer branding. Came up with and helped e-retail a product called The Blame. (See "One offs" in portfolio.) Compose music in my spare time. Know my way around Photoshop, iMovie and InDesign, speak fluent German and ok French. Thank you for your interest.Locked Pro Plan feature
Helped out with the recruitment section of BCG's website, with online recruitment videos, as well as a TED@BCG video and banner ads. Also contributed to posters for a BCG-organised technology event and presentations for Merck pharmaceuticals, Damco and Smart car.
Working on digital and web copy projects for for a variety of clients: Shell miGarage app, Shell Lubricants internal competition, Klarna digital payments, (worldwide launch bible), copy for Sage online accounting and payment software, IHG Hotels, Indeed recruitment and Facebook/Pinterest copy for Fitbit.
Digital tech copy for Lloyds Banking Group. (Internal, confidential.)
Copy tweaking for an adidas global toolkit.
Writing an employer induction booklet, brand statement and online recruitment banners for Rentokil Initial.
Working remotely from London on Maserati, Emirates and Leica for Geometry Global's Frankfurt office. Projects included CRM and digital campaigns, welcome packs, magazines and brand definition. Was offered a permanent role but decided to remain in London.
Developed integrated concepts for Allianz Global Assistance 'Helping people' campaign. Also conceived an internal email recruitment campaign and an internal comms video for Suzuki.
Developed a worldwide English claim for Huelsta furnishings and worked on various other briefs.
Wrote headlines and web content for Rodenstock Rocco eyewear, targeting trendsetters in Berlin and internationally.
Contributed on a global Jim Beam brief, (TV, integrated), and on Mercedes S Class (TV).