Alexander Barnes-Ross
Available

Alexander Barnes-Ross

Marketing ManagerLondon, United Kingdom
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Alexander Barnes-Ross
Available

Alexander Barnes-Ross

Marketing ManagerLondon, United Kingdom
About me
Creative, commercially-minded digital marketing and PR manager with experience in the fashion and A+D sectors. I’m someone who comes up with creative ways to engage audiences using a multifaceted, 360 approach, utilising social platforms and online strategy.
Projects
  • The Virtual Interiors Event
    The Virtual Interiors EventMarketing lead for new virtual disruptor event in the A+D sector, taking place 24th - 25th February 2020. - Planning and executing digital growth strategy, with a focus on social and newsletter engagement. - Leading PR efforts, engaging industry publications and podcast features. - Driving and analysing event sign ups and audience registrations. - Working with exhibitors to deliver a co-marketing approach and managing asset creation and curation.
  • Hart Miller Design - Website Repositioning
    Hart Miller Design - Website RepositioningRedesigning and developing all-new website for Hart Miller Design. The new website leads with visual content, showcasing the company's best projects and putting their key messages first.
  • MARK Product - Projects showcase
    MARK Product - Projects showcaseRedesign of new projects page, repositioning case studies to be a central part of the user journey and putting product first.
  • MARK Product - B2B Resources portal
    MARK Product - B2B Resources portalDesign & development of a new resources portal, making it easier for B2B clients to access Revit models, 3D and 2D CAD models and product information.
  • MARK Product - Power of Ten / CDW19
    MARK Product - Power of Ten / CDW19Managing communications including PR, marketing and events across the 'Power of Ten' exhibition for Clerkenwell Design Week 2019. The concept involved collaborating with ten leading design practices, asking them to re-interpret the MARK Product Loops chair. This initiative gave them hands-on experience with the product, strengthened B2B relationships and culminated in an epic closing party. Over 800 architects, designers and specifiers visited the showroom over a 3 day period for various event
  • Awards
    Awards2018 / Working with the digital and Awards team to promote and co-ordinate Dezeen’s first annual awards ceremony. Designing and implementing cross-channel promotion to drive entries including social media and a banner campaign. Managed Pinterest and Linkedin accounts and supported posting Twitter content.
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Work history
    T
    T
    Marketing ManagerThe Virtual Interiors Event
    London, United KingdomFreelance
    Marketing lead for new virtual disruptor event in the A+D sector, taking place 24th - 25th February 2020. - Planning and executing digital growth strategy, with a focus on social and newsletter engagement. - Leading PR efforts, engaging industry publications and podcast features. - Driving and analysing event sign ups and audience registrations. - Working with exhibitors to deliver a co-marketing approach and managing asset creation and curation.
    Spin Brands logo
    Spin Brands logo
    Account ManagerSpin Brands
     - London, United KingdomPart Time
    Account lead for Moët & Chandon. Spin Brands is a social media agency. We are the go-to scale up social media specialists, delivering impact and expertise from day one. Our mission is to create scale in businesses we believe in. Paid, organic, ambassadors and creative - we do it all and we do it well.
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Education
    Ravensbourne University London logo
    Ravensbourne University London logo
    BA(Hons) Fashion PromotionRavensbourne University London
     - London, United Kingdom