Alexandra Catherine Genova

Freelance Journalist. Producer/Director. Writer

Mid Level
London, United Kingdom
Locked Pro Plan feature

Projects credited in

About me

I'm a multi-media journalist and producer with more than seven years experience based in London and New York. Before going freelance, I was a staff writer and producer at TIME's LightBox in NYC, and a producer at ITV's Good Morning Britain in London, with secondments to ITN's Westminster bureau and Channel 4's Come Dine With Me. ​ I conceived and directed two short films for TIME on artist Erik Kessels and photographer Richard Avedon, have worked on assignment with Magnum photographers including Martin Parr and reported around the world from Ghana to Ethiopia. I have a particular interest in social justice, arts and culture and indigenous peoples. I am a grantee of SOAS Parliament for People scheme and am currently producing a documentary about the Mursi community in southern Ethiopia, as well as freelance writing for publications including National Geographic, TIME, New York Times , Magnum Photos and the Guardian among others. ​ I'm of Native American descent, born in New York City and brought up in England. ​ I have a Masters in Magazine Journalism from City University, London.

Locked Pro Plan feature


  • Print Journalism
  • Broadcast Journalism
  • Producing
  • Photo Editing
  • Self Shooter
  • Interviewing
  • Directing
  • Photography Production
  • Digital Journalism
  • Layout Design

People I’ve worked with

Companies I’ve worked with

  • TATE


    • Arts and Culture
  • V&A


    • Arts and Culture
  • F


    • ITV


      • Television

    Work history


    Producer + Co-director


    May 2018
    • Ethiopia
    • Freelance
    • Producer + co-director on feature length documentary about the Mursi community in southern Ethiopia.


    Writer + Producer

    Magnum Photos

    Feb 2018
    • London, United Kingdom
    • Freelance
    • Part-time staff writer, photo-editor and producer for the world’s leading photography agency. Worked on assignment with photographers, such as Martin Parr where I covered the impact of Brexit on UK fishing and agricultural industries. I'm now project manager for a 10 year series exploring the relationship between man + technology


    Aug 2017
    • Washington, United States
    • Freelance
    • Regular contributing writer to National Geographic online. Work remotely with the photography and travel team in Washington DC to pitch ideas and write features on a broad range of subjects.


    Writer + Producer

    Time Magazine

    Jul 2016 - Jun 2018
    • New York, United States
    • Full Time
    • Writer and photo editor at TIME mag and Also co-produced flagship multimedia projects including FIRSTs, and directed short films on Erik Kessels and Richard Avedon. I now write and produce for + TIME mag on a freelance basis.


    Researcher + Producer


    Jul 2011 - Sep 2014
    • London, United Kingdom
    • Full Time
    • Produced news, current affairs and entertainment segments for highly pressurised live national breakfast show, Good Morning Britain. The role involved researching, writing scripts, live-producing in studio gallery and live OB across UK, self-shooting packages, cutting and editing VTs and features strands. During this period, I also worked on secondment at ITN's Westminster bureau as a producer



    Sep 2014 - Jun 2015
    • London, United Kingdom
    • Magazine Journalism Masters degree. Skills include: news writing, news reporting, feature writing, shorthand 100 wpm, court reporting, crime reporting, investigative


    Bachelor of Arts (BA)

    Cardiff Univeristy

    Sep 2008 - Jun 2011
    • Cardiff, United Kingdom
    • High 2:1 , English Literature BA degree