Alexandra-Isabela Gafton

Digital Copywriter

FollowUnfollow

Join our Pro Plan to message Alexandra-Isabela

You can only message people who are following you. If you’d like to message this person, simply join our Recruiter Pro Plan.

  • LocationLondon, United Kingdom

Projects

View all

Are you sure?

Do you really want to delete project KIDSORTED LOCAL EDITOR PRINT ADVERTISING CAMPAIGN?

Are you sure?

Do you really want to hide project KIDSORTED LOCAL EDITOR PRINT ADVERTISING CAMPAIGN?

Are you sure?

Do you really want to unhide project KIDSORTED LOCAL EDITOR PRINT ADVERTISING CAMPAIGN?

Are you sure?

Do you really want to delete project KIDsorted Print Marketing and Advertising Campaign?

Are you sure?

Do you really want to hide project KIDsorted Print Marketing and Advertising Campaign?

Are you sure?

Do you really want to unhide project KIDsorted Print Marketing and Advertising Campaign?

Are you sure?

Do you really want to delete project KIDsorted Print Marketing and Advertising Campaign?

Are you sure?

Do you really want to hide project KIDsorted Print Marketing and Advertising Campaign?

Are you sure?

Do you really want to unhide project KIDsorted Print Marketing and Advertising Campaign?

Are you sure?

Do you really want to delete project KIDsorted Print Marketing and Advertising Campaign?

Are you sure?

Do you really want to hide project KIDsorted Print Marketing and Advertising Campaign?

Are you sure?

Do you really want to unhide project KIDsorted Print Marketing and Advertising Campaign?

About me

 

London-based Copywriter and Journalist, with an extensive experience in Digital Copywriting, Editorial, SEO, Social Media, Website Content, Internet Marketing, Editing and Web Design.

Skills

 

  • Fashion
  • Digital Media
  • Marketing PR
  • Writing
  • Copywriting
  • Editing
  • Journalism
  • Email Marketing
  • Internet Marketing
  • Social Media Marketing
  • Proofreading
  • Web Content
  • Communications
  • Photoshop
  • Content and Media Writing

Work history

Currently

Content & Digital Marketing Associate

Kidsorted

May 2015
  • KIDsorted is a kids services marketplace that connects parents and businesses. Responsibilities: - Working directly with the founders and learning the ins and outs of running a fast growing start up, while undertaking a range of roles with a focus on market research and digital marketing - Setting up newsletter campaigns to reach out to new suppliers - Developing content for editorial pages, newsletters and social media - Managing social media accounts (Facebook and Twitter) - Identifying new suppliers by area and category (desk-based market research) - Maintaining the relationship with our existing suppliers, answering questions via phone and email - Suggesting product improvements based on customer feedback

2015

Digital Copywriter & Website Content Coordinator

Digital Operative

Mar 2015 - Sep 2015
  • Agency: Digital Operative, New Zealand (Working from London) PROJECTS: 1. FASHION COPYWRITER AND DIGITAL CONTENT EDITOR, Superette - Writing, editing and optimizing website content for SEO purposes. - Writing and editing product descriptions on the company’s website. - Update the consistency of information across the brand’s style guide. - Working with sub editors to ensure all product copy is accurate. 2. BEAUTY COPYWRITER AND PR COORDINATOR, Alyssa Ashley - Writing, editing and optimizing website content for SEO purposes. - Writing and editing product descriptions on the company’s website. - Writing Press Releases and Media Packs for product launches and events. - Writing Blog Posts highlighting the top selling products. 3. PRODUCT COPYWRITER, Maison Del Gusto - Writing, editing and optimizing website content for SEO purposes. - Writing and editing product descriptions on the company’s website. - Update the consistency of information across the brand’s style guide. 4. DIGITAL CONTENT COORDINATOR, Global Cycling Adventures - Writing, editing and optimizing website content for SEO purposes. - Working within a large team to develop engaging content. - Overseeing the Social Media content calendar.

2015

Sales Associate

Burberry

May 2015 - Aug 2015
  • Demonstrating a positive approach and a genuine passion for the brand. Using an extensive product and brand knowledge to provide an iconic experience to our customers at all times. Building a steady clientele of repeat shoppers through personalized shopping experiences and CVM (Customer Value Management). Promoting the brand and introducing Digital as the new way of shopping.

2015

Digital Copywriter & Social Media Content Manager

Openvalley

Mar 2015 - Jul 2015
  • Company: Openvalley, Barcelona - Working from London Client: Samuel Husson de Sampigny - Writing, editing and optimizing content for SEO purposes. - Translating content from French to English and Spanish to English. - Managing the company‘s Twitter and Facebook accounts. - Establishing contacts with key industry influencers by social media / email.

2015

Copywriter, Editor and Proofreader

CAN Akdeniz

Mar 2013 - May 2015
  • - Writing, editing and proofreading books, manuscripts and articles on the following topics: business, management, personal development and career. - Writing articles and short eBooks on the following topics: business, management and marketing, leadership and careers. - Writing book reviews and research papers.

2014

Sales Associate

Kurt Geiger

Nov 2013 - Jan 2014
  • - Demonstrating a positive approach and a genuine passion for the brand. - Being perceptive to our customers’needs and identifying quick and effective solutions to meet their requirements. - Using an extensive product and brand knowledge to provide an iconic experience to our customers at all times. - Being responsible for stock management and replenishment, as well as visual merchandising. - Building a steady clientele of repeat shoppers.

2013

Copywriter & PR Content Coordinator

MCIM Smarter Marketing

May 2013 - Oct 2013
  • - Writing and distributing Press Releases for product launches and events. - Writing Research papers and statistics on different ranges of demographic groups and market segments.

2013

Sales Associate

BCBG MAX AZRIA Group

Nov 2012 - Jan 2013
  • - Demonstrating a positive approach and a genuine passion for the brand. - Identifying quick and effective solutions to meet our customers’ requirements. - Using an extensive product and brand knowledge to provide an iconic experience to our customers at all times. - Building a steady clientele of repeat shoppers.

Education

2015

BA(Hons) Journalism

University of the Arts, London

Aug 2012 - Jan 2015

    2012

    BA(Hons) Fashion Journalism

    University for the Creative Arts

    Aug 2011 - May 2012