About me

- A Marketing Graduate who is passionate about creative advertising, communications and digital marketing. I would love to join the company where I would be eager to apply my broad skill set, loyalty and the ability to maintain loads of work, in return for the opportunity to have an amazing start of the career in the marketing field with the support of the collaborative team who is passionate about their job -

QuestionsProjectsExperienceTeam

Projects

• BumbleZest Brand CommunicationI and my team had a chance to work on the brand communication and digital marketing strategy for newly created health shots startup BumbleZest.

Work history

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Sales & Marketing AssistantInternational Publishing Group Ltd
Jun 2018London, United KingdomFull Time
-> Manage social media: Instagram/Facebook content generation and copywriting, customer feedback -> Create databases for events, subscribers and magazine’s distribution channels: Excel, Zomato CRM -> Prepare day-to-day documents (invoices, letters, email communications and enquiries, using MailChimp for email newsletters and Canva for brochures and invitations) -> Support managing director in preparation of marketing presentations (PowerPoint), proposals and sponsorship offers, draft official letters -> Negotiate about the ad placements (through all the stages: email offers, cold calling, live discussions, contract signing – acquired four advertisers during the trial period of two weeks) -> Organise and assist a variety of events (venue hire, budget calculations, negotiations with moderators, guest listing, welcoming and chatting with guests) -> Deal with magazine logistics (from POS search to distribution of magazines to interested parties across Europe)
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Brand Development AssistantBumbleZest
Jan 2018 - Apr 2018London, United KingdomInternship
-> Curated brand’s USP and worked on brand communication improvement, including deriving presentation to the founders with potential solutions (e.g. extend sales to yoga classes) -> Designed marketing experiments and conducted A/B testing for labelling, on this basis, advised improved packaging -> Implemented brand new digital marketing strategy: revised social media content (Instagram, Facebook), optimised PPC for e-commerce on Amazon.co.uk and SEO for BumbleZest website (Google AdWords) -> Redesigned the previous website to a more modern and faster version, upgraded graphology, font and content and provided several sample posts for the ‘healthy blog’ -> Organised sampling sessions in such stores as Whole Foods and Planet Organic: 75% of the stock was sold

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Skills

• Digital Marketing
• PPC
• Analytical
• Creativity
• Communication
• Event Management
• Content Creation
• Content Copywriting
• Microsoft Excel
• Microsoft Powerpoint

Education

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MeritCass Business School
Sep 2017 - Sep 2018London, United Kingdom
-> MSc Marketing Strategy & Innovation -> Relevant modules: Digital Marketing and Social Media, Market Research, Analytical Methods for Marketing, Brand Management & Communication, Consumer Behaviour, Product Innovation
Upper 2:1Queen Mary University of London
Sep 2014 - Jul 2017London, United Kingdom
-> BSc (Hons) Economics & Politics -> Relevant modules: Economics of Technology & Innovations, Statistical Methods in Economics, Corporate Strategy, Financial Markets & Institutions, International Finance