Alexandra Sangster

Account Manager

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  • LocationLondon, United Kingdom

Skills

 

  • Account Co-ordinator
  • Businesses Development
  • Account Manager
  • Presenting
  • Account Management
  • Brand Management
  • Business Development
  • Client Services
  • Management
  • Marketing
  • Networking
  • Pitching
  • Problem Solving
  • Project Management
  • Relationship Management

Work history

Currently

Account Manager

Mohawk

Mar 2013
  • I work closely with the partners on a strategic level, and also with the creative team on a daily basis. I am experienced in advertising targeted at both B2C and B2B audiences, as well as rolling out campaigns from targeted regional level to full-scale global campaigns. The key communication channels I have experience in are: press, display advertising, digital (predominantly landing page and email), out of home, digital out of home, broadcast, and events. Main responsibilities include: • Managing campaign/project development from brief taking, through to final execution across a number of clients. This process requires the application of strategic thinking to deliver high quality and on-brief solutions and creative work on a managed timings schedule. • Pro-actively contributing to agency approach to project process and workflow tools, in order to maximise agency efficiencies and to ensure efficient project management for the team. • Exercise commercial awareness to seek and capitalise on revenue opportunities through both new and existing business channels. • Leading a team of 2 account executives; workload management, time management, training, and motivation of the team members. Main clients: Schroders (Global finance), Matthews Asia (Global finance), Bulk Powders (UK and Europe Sports Nutrition), Lumie (UK and Europe Light Therapy)

2013

Account Executive

Work Communications

Jan 2012 - Mar 2013
  • Account Executive, Client Services • Key point of contact for major clients and responsible for managing the day-to-day relationship and operations • Project management and delivery – on a campaign or project basis • Plan and implement competitive media campaigns using social media, print and online advertising

Education

2011

International Business Management

Royal Holloway, University of London

Aug 2008 - Aug 2011