Projects
- DestinationSkin RebrandI was asked to be involved in a big project with DestinationSkin: to be in charge of the content for their new website rebrand. I was the main copywriter on this project and this involved writing new homepage and treatment content, a completely new 'Area of Concern' page, clinic pages, resident doctor bios, and lots of product descriptions – as well as any other copy that was needed throughout – such as captions for infographics. www.destinationskin.com
- sk:nFreelance work for sk:n, the UK's leading skin clinic. I was briefed to write a series of blogs about acne where I had to research the validity of home remedies and whether lifestyle and diet have negative acne implications. As the UK's leading skin clinic, upholding their reputation is essential and it was important to write from a scientific and medical stance in order to exercise authority.
- DestinationSkinThis is the second time I have worked with DestinationSkin and I was briefed to write six blogs, all to promote Laser Hair Removal and to be informative. Look forward to future work across their other brands sk:n and The Harley Medical Group. All blogs here: alicevincent.myportfolio.com/destinationskin
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Work history
D
D
CopywriterDestinationSkin
- London, United KingdomFreelance
Skills
- Brand Storytelling
- Fashion Copywriting
- Creative Media
- Content SEO
- Editorial Copy
Education
C
C
Media and CommunicationsCanterbury Christchurch University
- United Kingdom
First Class
I won two departmental awards after graduating:
'Best Research Project 2018/19' for my thesis on music subcultures
'Best Presentation 2018/19' for a campaign created for a local charity