Projects credited in
- 3M Command Strip CommercialAd and social media campaign for 3M Command Strips. Strategy: Create the perception that 3M Command strips are fun and a sign of a lively and evolving lifestyle. Idea: Recognising the need for growth and change in one's life, especially family in rented accommodations. Execution: "A whole wall of possibilities" - Stop-motion evolution of a romance, from dating to the first child. Tone: Sincere, joyful, optimistic, creatively messy, humorous, sweet. Proposition: 3M Command strips gives you the f
- Making Post-It Personal_ Post-it is still the best medium to leave a quick message to a friend or colleague. Important message or just saying hi, receiving a handwritten message on a Post-it feels exciting. So, what if we could take this to the next level. What if we make post-it personal? Inspired by Victorian-era silhoutte portrait, we could cut Post-it into the individual's side portrait shape.