Amalia Agathou

Creative Polypragmon: Entrepreneur, Artist, Consultant

United Kingdom
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Projects credited in

Side Hustles

  • Creative Polypragmon: Entrepreneur, Artist, Consultant

About me

Amalia Agathou has more than 10 years of experience in the European startup ecosystem and the creative industries as an entrepreneur and innovation consultant. A firm believer in innovation fuelled by cross-border and and cross-industry collaboration, Amalia has designed and worked on numerous international projects that merge various industries with the world of startups, like EDF Energy's Pulse Awards, Global Fashion Battle and CFE's Fashiontech accelerator. An Information & Communication Systems Engineering and Fine Arts graduate, Amalia has co-founded, worked for Conde Nast, London College of Fashion, The Next Web, Studio XO and more. Most recently she helped set up and led as Head of Innovation, Havas UK innovation hub, Havas X, that looks 18 months ahead of the curve at emerging trends across media, tech, culture and data science. Agathou is an active mentor and advisor at several entrepreneurial communities and accelerator programs like Blooming Founders, NEF and Techstars. Currently working with Creative Entrepreneurs,, joining its mission to support entrepreneurial creatives to build impactful businesses. An engineer and fine arts graduate, Amalia also has her own streetwear line, Grecé Nouveau, clothes for thought. On her free time she works on her YouTube channel (amalucky), her podcast Start Over and an Instagram account curating diverse Internet creators, New Vanguard.

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  • Fashion
  • Events
  • Marketing PR
  • Storytelling
  • Start UPS
  • Tech
  • Community Building
  • Strategy
  • Innovation
  • Writing

People I’ve worked with

Companies I’ve worked with

  • London South Bank University

    London South Bank University

    • Education & Research
  • Havas Group

    Havas Group

    • Advertising
  • C

    Conde Nast Publications

    • Blooming Founders

      Blooming Founders

      • Non Creative Industries

    Work history


    Nov 2018
    • London, United Kingdom
    • Freelance


    Aug 2017
    • London, United Kingdom
    • Freelance


    Apr 2017
    • London, United Kingdom
    • Freelance
    • CLOTHES FOR THOUGHT Aspire2Inspire Located on the crossroad of Internet Culture and Philosophy, Grèce Nouveau is a personal Ithaka. Here you will find the right pillow should you choose to sink in Calypso's enchanting cave, or a conversation starter T-shirt should you choose to listen to Sirens sing. In any case, in the words of the poet: Hope your road is a long one, full of adventure, full of discovery.


    Strategy & Innovation Consultant

    Rosé Fridays

    Mar 2013
    • London, United Kingdom
    • Freelance
    • Strategy and Innovation Consultant with an expertise in cross-boarder and cross-industry entrepreneurial communities and innovation programs. Clients include Creative Entrepreneurs, London College of Fashion, CFE, Studio XO, Innovate UK and more.


    Head of Innovation

    Havas Group

    Mar 2016 - Sep 2018
    • London, United Kingdom
    • Full Time


    Editor, Social Media & Marketing Director

    The Next Web

    Nov 2009 - Mar 2013
    • Amsterdam, Netherlands
    • Full Time


    Editor, Glamour and House & Garden

    Conde Nast Publications

    Feb 2008 - Nov 2010
    • Greece
    • Full Time




    Sep 2006 - Nov 2011
    • Greece
    • Freelance



    Information and Communication Systems Engineering

    University of the Aegean

    Sep 2000 - Sep 2006
    • Greece
    • University of the Aegean Bachelor's Degree, Information and Communication Systems Engineering Department 2007 · Participated in the Hungarian- Greek student exchange program in the summer of 2004. · Attended the 3rd Hellenic Artificial Intelligence Conference (2004). · Attended the European Intensive Program on Information Security Management and Technology, IPICS 2005, The Sixth Winter School at the University of Oulu Publications The Role of Data Mining in Intrusion Detection Technology(Link) Idea Group Reference 2008 Co-author of: “The Role of Data Mining in Intrusion Detection Technology”. (Agathou and T. Tzouramanis) In D. Garson and M. Khosrow-Pour (eds.): “Handbook of Research on Public Information Technology”, Idea Group Reference, 2007, in print, after judgment.


    Sep 1996 - Jun 2000
    • Greece