Hi there! My name is Amar Gudhka, a dynamic and creative designer who sparks your brand's success through powerful ideas and clear communication.
With over 6 years of experience, I specialise in both print and digital design, working with a range of start-ups and established brands, in a range of sectors including education, healthcare, construction and interiors.
Work history
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Design DirectorDG Podiatrist
London, United KingdomFreelance
DG Podiatrist is a luxury podiatry clinic situated in the heart of Mayfair, with a vision to become the leading luxury healthcare service. Launched in 2013, I created the DG brand identity over print and digital media and have been working on the constant expansion of the brand, providing collateral for both public and corporate needs.
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Lead Senior DesignerTimes Higher Education
- London, United KingdomFull Time
Led the commercial & events design team at THE, delivering all marketing, event & commercial requirements. Creative lead on global event design, management of the ever-evolving identity for commercial divisions, restructure of all packs for consistent identity and framework, and consultancy services to internal teams and external collaborators.
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Skills
- Advertising
- Branding
- Corporate Identity
- Print Design
- Typography
- Brand Identity
- Event Design
- Graphic Design
- Digital Design
- Adobe Creative Suite
Education
BA (Hons) Graphic Product InnovationUniversity of The Arts London (UAL)
- London, United Kingdom
Universty of the Arts London
September 2010 - July 2013
Ba Graphic Product Innovation, First Class Honours Degree.
Includes
◊ Design Analysis
◊ Concept Design
◊ Brand Identity
◊ Prototyping
◊ Sustainable Design
◊ Material Analysis
◊ Colour Psychology
◊ Exhibition Design & Curation
Completed dissertation in January 2013 on the psychology of colour and its use in branding, which gave me a great insight into understanding how people perceive colour and its connotations as well as the role it has in the success of a brand, an important aspect of design in our world today.
Designed & curated interim and final degree shows for GPI, including brand guidelines, exhibition guides and exhibition wall murals.
Shortlisted for RSA Student Design Awards 2012/13 - Design the Built Environment for flexibility and zero Waste.