Amelia Flores
Available

Amelia Flores

Digital Project ManagerFlorence, Italy
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Feyi A.
Amelia Flores
Available

Amelia Flores

Digital Project ManagerFlorence, Italy
About me
Detail-oriented marketer with a strong background in managing and executing advertising and marketing strategies. Proven track record of creating plans that provide stability and growth to brands, while being effective and uncommon and developing and executing strategies to maximize sales and profits. I have a very versatile multidisciplinary profile that allows me to perform several marketing functions. Considered a valuable asset to any team.
Projects
  • MALE FANTASY (launching strategy)
    MALE FANTASY (launching strategy)I coordinated the complete strategic planning of The Bitten Elephant, a subsidiary company of BALA DI GALA. The Bitten Elephant had an increase of 144% in its sales after the first month of re-launching, thanks to the influencer marketing strategy that we implemented, and I directed.
  • COACHELLA VALLEY CONTENT CREATION
    COACHELLA VALLEY CONTENT CREATIONOne of my greatest achievements was the successful execution and total planning of an activation trip to create content at the Coachella Valley Music Festival with the participation of various brands and influencers. I was in charge of the whole planning.
Work history
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    Media Content Buyer and Affiliate RecruiterSkindion
    Florence, Italy
    Influencer Management. Closed 135 collaborations with influencers, resulting in approximately 200 media videos produced. Social Media Strategy. Played a key role in increasing the Instagram community achieving an impressive growth rate of 209%. Content marketing. Developed and implemented an influencer outreach strategy, resulting in an average engagement rate of 8% on UGC-generated content.
    Aurela 18k logo
    Aurela 18k logo
    Freelance Digital Project ManagerAurela 18k
    Leon, Guanajuato, MexicoFreelance
    In my experience as a freelancer, I helped brands identify key obstacles. Tailoring strategic plans to their specific needs and goals, I guided and supported clients through consulting sessions, ensuring seamless plan execution. Utilizing my expertise, I developed impactful KPIs and metrics to evaluate business results. My accomplishments demonstrate effective leadership, smart thinking, and a track record and project management.
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Skills
  • Project Management
  • Strategic Marketing
  • Marketing Analytics
  • Social Media Management
  • Social Media Marketing
  • Fashion E-commerce
  • Digital Advertising
  • Campaign Activation
  • E-commerce Strategy
  • Strategic Planning
Education
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    Business Studies and Marketing Degree, BA (Hons) – 2:2Instituto Tecnológico y de Estudios Superiores de Monterrey
    Leon, Guanajuato, Mexico
    The objective of the B.A. in Marketing program is to prepare professionals capable of identifying and analyzing the needs of consumers to develop national and international commercial strategies, in an ethical, honest way and respectful of the rights of other companies, in addition to committing to the sustainable development of products and services within your community.
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    Fashion Business and CommunicationIstituto Lorenzo de' Medici
     - Florence, Italy
    The Program focuses on the dynamics of retail buying, market strategy, brand identification and management, while also analyzing brand positioning.