About me

Amy Latham is a graduate of BA Journalism from UAL. With seven years of writing experience and four years within public relations and communications, Amy's portfolio spans across music, charity, entertainment and sport. Working with an array of clients from artists to footballers and brands, Amy has created effective campaigns generating press coverage, radio runs, interviews and innovative ideas to launch events and projects successfully. Amy established an independent radio plugging service with BBC Radio 1Xtra for up-and-coming recording artists to gain radio exposure on a national platform. Amy is open to exciting opportunities within the entertainment and music industry and the charity sector.

QuestionsProjectsExperienceTeam

Projects

• Leave a Lasting LegacyDigital guide to leaving a gift or legacy in your Will for Age UK Wandsworth website produced to promote Will donations for the charity.
• JRiley headline show at Thousand Island, IslingtonPartnered with Crosstown Concerts, I managed and liaised to create Luton based artist JRiley's first headline show which sold out.
• Jords radio and digital press campaign for new single 'Glide'A successful eight-week radio run including BBC Radio 1Xtra, BBC Radio London, Reprezent, Foundation FM, Rinse FM, Westside, Pulse 88 and more. 'Glide' reached Track of the Week for two consecutive weeks at BBC Radio 1Xtra and continued to gain spot plays and B listing on the station.
• Broadcaster at Reprezent RadioCo-hosting a bi-weekly radio show July 2018 - July 2019 presenting the best in new hip-hop and R&B and sounds from across the pond. With guest artist interviews and guest mixes.
• Welsh Footballer David Cotterill retirement announcementCurating press release for David Cotterill's retirement announcement, securing digital coverage from 10+ news organisations including Sky Sports and BBC Sport.
• DJ Argue Presents: Glitched at Boxpark ShoreditchCurating line-up and managing the night for 'Glitched' event at Shoreditch Boxpark hosted by Rinse FM's DJ Argue.

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Work history

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Communications ExecutiveAge UK Wandsworth
Jan 2020 - Jun 2020London, United KingdomFreelance
Six month campaign creating marketing material for information on Will writing and how to 'Leave a lasting legacy' to the charity. Arranged focus groups and generated research to complete a free Will's guide downloadable from the website.
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Music PublicistMeasure PR
Apr 2019 - Jun 2019Caledonian Rd, London, UKFull Time
Creating press releases for artists ranging from indie and pop bands, R&B and hip-hop and electronic genres. Working on KappaFutur Festival's press run securing articles in national newspapers, digital and print. Securing features, interviews and album/gig reviews for artists. Creating spreadsheets and keeping clients up to date with progress reports.

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Skills

• Events
• Marketing PR
• Radio
• Theatre
• Print Design
• News
• Indesign
• Office
• Photoshop
• Current Affairs
• Radio Studio Assistant
• Adobe
• Microsoft Office
• Creative
• Agency Background
• Client Briefing
• Strategy Development
• Strategy Implementation
• Press Campaigns
• Copywriting
• Editorial Content
• Sub-editing
• Broadcasting
• Radio Broadcasting
• Promotional Campaigns
• Administration Skills
• Adobe Suite
• Artist Liaison
• Artist Booking
• Artist Management
• Live Event
• Publicity
• Public Relations
• Promotions
• Music Promotions

Education

BA JournalismUniversity of The Arts London (UAL)
Sep 2014 - Jun 2017Elephant and Castle, London, UK