About me
I am a passionate and imaginative creator across many mediums. I pride myself on being a highly adaptable individual with the ability to work alone, and also amongst a larger team, following a brief. I am confident of my ability to listen and understand a brands identity and allow this to direct me creatively. I am known to my peers as a go-getter and highly resourceful. Which I believe loosely translates to ‘I can make something beautiful out of nothing’.
I am currently expanding my client base within editorial fashion/beauty/product photography and content creation or social media management.
I have my own studio in central London that I rent to other creatives too!
Projects
- Photography and VideographyI partnered with Danny from Half Cut Market to produce a short-form interview video that would attract footfall to their local wine bar. Having known Danny previously, I offered my help to produce content, encouraging our user base to visit their restaurant after a few troublesome weeks of business. The video was highly regarded, and we received a lot of praise from Half Cut. My photography is now being used across their social media and website.
- Brand LaunchI was tasked with redefining an existing app into a new, exciting brand that was relevant to its user audience. Through market research and inside-knowledge of the London food and beverage industry, I created a captivating and fun visual identity for the business. With help from illustrator, Lauren Ly, I was able to produce a compelling brand book that resounded with the target demographic, and gathered praise from investors, partners and consumers. I successfully launched Appetite into the UK m
- Growth MarketingI was responsible for user acquisition and growth marketing for the first 9 months of it's presence online. I launched the brand across social media, creating a community of over 5,000 people in the span of a 6 month period alongside building a mailing list of over 10,000 people pre-signed up to the app. I combined the use of organic and paid social campaigns to achieve my KPI's, achieving very low budget spend and effective meta ads. We saw drastic growth and exceeded target ahead of the laun
Work history
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Freelance Creativeamylouiseruse.com
London, United KingdomFreelance
Photographer & Videographer
I have built a broad portfolio of work for an eclectic mix of clients showcasing products, fashion, portrait and atmospheric storytelling. Highly proficient with natural light and work within nature is preferred. Strong knowledge of all Lightroom and photo editing suites.
Graphic Designer and Illustrator
Mixed media Graphic Art & Digital Designer across various types of work and clients including those within fashion, fitness, health and hospitality.
Talented illustrator with artistic flare and original eye for detail. Strong knowledge of Adobe Suites including Illustrator, Photoshop and Indesign.
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Content CreationSingle O
- Sydney, AustraliaFreelance
Assisting the Creative and Marketing Department with digital content such as photography for Social Media and all product shots for their website (singleo.com.au)
Follow creative briefs to provide eye-catching mixed media in line with the company’s ethos and online presence/tone.
Direction and Production of short-films for use on social channels and website.
Management of Instagram account including marketing campaigns, takeovers and story-telling in line with the brands values.
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Skills
- Adobe
- Adobe Photoshop
- Adobe Illustrator
- Adobe Lightroom
- Canva
- Social Media Management
- Social Media Marketing
- Social Media
- Photography
- Beauty Photography
Education
Social media marketing diploma – Distinction
Sydney, Australia
Diploma in Social Media Marketing