About me
I am a marketing, sales and communication professional with over fifteen years of experience. I have worked in corporate communication, news agencies, television, radio and newspapers and as Account manager of B2B sales and marketing. My varied career has allowed me to have a global vision of content creation, team coordination, communication and customer service; thanks to that, I can manage global multimedia campaigns according to the target, covering client’s needs and bringing in fresh ideas.
Work history
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Account Manager SpainKaplan International
London, United KingdomFull Time
• Working hand in hand with the marketing department by providing with new B2B marketing initiatives, ensuring that is aligned with our agents’ sales plans and objectives.
• B2B &B2C content creation: audio-visual materials (videos, power point presentations, social media contents, and newsletters).
• Translation of marketing content from English to Spanish.
• Proposal of new products for the company and creation of supporting marketing materials.
• Analyses and sales figures’ interrogation and trends to identify positive and negative indicators and take appropriate action to keep sales on track.
• Researching competitor’s activities and following new tendencies in the education industry, including new products and technology, prices, and promotions.
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Producer, marketing executive and video editorTVM and Dot.com Republic
- London, United KingdomFreelance
• Scriptwriting and hosting editor for an International travel TV programme (TVM Chanel); as well as managing production, casting and budgets.
• Designing and creating all the social media promotional materials for the TV show and planning and creating audio-visual content for Social Media, videos, newsletters and corporate post for blogs and Facebook for Dotcomrepublic.
• Editing and post-production through Adobe Premier.
Key achievements:
• The travel programme grew to be the most watched show in the channel, increasing the number of shows per season.
• I managed to minimise the costs of the program by around 50% and doubled the number of potential candidates for the show through social media advertising.
• Obtaining more than 500K views organically within 7 days for one of my videos (dotcomrepublic).
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Skills
- Project Management
- Salesforce
- CRM Experience
- Video Content
- Video Advertising
- Screenwriting
- Content Creation
- Blog Content
- Media Communication
- Social Media Marketing
Education
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Post-graduate diploma in Social Media and Community ManagementUned University
- Madrid, Spain
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Double Degree in Audio-Visual Communication and JournalismIE University
- Segovia, Spain
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