About me
Bilingual Research Analyst with experience in B2B (including Account Based Marketing) and B2C research, planning and insights of market-leading industries, firms and executive level stakeholders across EMEA, Americas and APAC.
I’m also an interiors, art history and film lover, and whenever I can, I enjoy creating my own artwork (etchings), ideally to Earth, Wind and Fire.
Work history
Research AnalystMomentumABM
London, United KingdomFull Time
As a Research Analyst for the Competitive Insights department at Momentum I specialise in building strategic and research reports across multiple leading industries, including Tech, Financial Services and Consumer goods.
Key responsibilities:
+ Identify new trends and marketing opportunities for clients through horizon scanning, a process that identifies potential threats and opportunities as well as organisational structures by mapping key target stakeholders.
+ Building insights deck, where I produce deep dive stakeholder profiles focusing on the individual’s personal and professional background, identifying key needs and strategic priorities for their business and provide personalised communications guidelines for clients.
+ Create customer's journeys and provide strategic communications roadmaps.
+ AWS
+ Microsoft
+ Oracle
+ DELL Technologies
+ VMWare
+ Capital Group
+ HSBC
Junior PlannerVMLY&R
- Madrid, SpainInternship
+ Developed the strategy for Ausonia on behalf of Y&R Portugal to a strict deadline.
+ Successfully created and pitched a new strategy alongside the Head of Planning to Svenson, which they adopted for their upcoming trimester.
+ Performed detailed analysis on brand and consumer trends using large datasets (BAV Group) and social listening to create the new in-store strategy for Movistar Spain.
+ Movistar (Telefónica)
+ SKAM Spain (Movistar's independent TV series)
+ Svenson
+ Ausonia (Always)
+ CEPSA
+ Lactalis Group
+ Dodot (Pampers)
+ Show more
Skills
- Advertising
- Creative Direction
- Research Insight
- Consumer Insights
- Interior Design
- Strategic Analysis
- Creative Planning
Education
T
T
MBAThePowerMBA
London, United Kingdom
MBA Program, Business Administration and Management
B
B
MasterBrother Ad School
- Madrid, Spain
CdeC 2018 'Hack for Good' Finalist
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Awards
C
C
Hack for Good 2018 FinalistCdeC