Andrea Jovanovic


Mid Level
London, United Kingdom
Locked Pro Plan feature


  • Copywriter
  • Copywriter
  • Copywriter
  • Copywriter
  • Copywriter

About me

A cross-channel copywriter looking to take the jump from performance marketing to advertising, I love puns, hate buzzwords and thrive on a challenge.


  • Advertising
  • Editor
  • Copywriter Online
  • Proofreader
  • Serbo-croatian

Companies I’ve worked with

  • Ality


    • Marketing & PR
  • B


    • R

      Red Letter Days

      • E


        Work history


        Client Relations / Content Manager


        Apr 2018 - Aug 2018
        • London, United Kingdom
        • Freelance
        • - Managed all client content, from concept to strategy to execution - Managed client relationships, briefing internally and externally and co-ordinating campaigns - Analysing data and insights to improve performance, compiling reports - Involved in creation of all pitches and presentations, attending all meetings


        Lead Copywriter


        Mar 2017 - Apr 2018
        • Hatton Garden, London EC1N, UK
        • Full Time
        • - Created all copy for internal/external campaigns, organic and digital - Managed emails internally/externally, created email strategies - Involved in conceptualisation/creation/presentation of client pitches - Consulted for clients regarding larger-scale content projects, outreach and branding


        Content Publisher

        Red Letter Days

        Aug 2016 - Mar 2017
        • London, United Kingdom
        • Full Time
        • - Writing and editing product copy, raising, checking and raising online via CMS - Creating optimised content for landing pages as per revised SEO site structure - Collaborating with designers to contribute to promotional e-mails and seasonal campaigns - Developing brand awareness and maintaining brand tone of voice - Running PR campaigns through blogger outreach, organising events for bloggers for social exposure - Helping plan seasonal content pieces, creating regular blog pieces and competitions for cross-channel content strategy - Writing offline copy for vouchers, collateral and terms & conditions - Helping streamline processes to maximise CMS efficiency




        Aug 2014 - Sep 2015
        • Barnet, United Kingdom
        • Full Time
        • - Writing unwaveringly enthusiastic product copy for a range of tangible gifts and gift experiences for digital and vouchers - Creating brand guidelines for in-house copy, ensuring all copy 100% original and SEO-friendly - Formatting copy using a bespoke CMS and managing workload using Spiceworks/Kayako - Proofreading and editing copy sent in by suppliers, freelancers and others - Conducting content audits and ensuring all product details meet suppliers'​ requirements and terms of contract agreed for Buyagift, Asda & Tesco



        MA (Distinction)

        University of Warwick

        Jul 2011 - Aug 2012
        • Warwick, United Kingdom
        • Masters Degree in Writing, with a focus on creative writing and journalism.


        English Literature and Language

        Queen Mary University of London

        Aug 2009 - May 2012
        • Mile End Rd, London, UK
        • Upper 2:1 in range of subjects including creative writing, literary analysis, archaic English and more.


        International Bacchalaureate

        Woodside Park

        Sep 2006 - Jun 2009
        • Woodside Park Rd, London N12 8RT, UK
        • English, Maths, Biology, French, Art, Economics, Theory of Knowledge, CAS