About me

Consumer products and UX enthusiast. Extensive experience in the research and development of sporting goods and lifestyle accessories as well as home appliances. Keen supporter of design thinking/ user-centric approach to projects, endowed of unique perspective on topics and problems, able to solve through relentless research and multitasking abilities. Expert in both CAD tools and hands on design.

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Work history

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Senior Lead designerMidea Group
Apr 2017 - Oct 2017Foshan, Guangdong, ChinaFull Time
Market research, users’ insights, conceptualization, design thinking, concept sketch, functional mock ups, 3D models, prototypes, presentations, junior mentoring.
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Head OF DesignGIVI Group
Feb 2006 - Mar 2017Brescia, ItalyFull Time
Market insights, users’s research, marketing liaising, product design strategy, product and products range ideation, product development and industrialization, product launch, brand design, packaging dwsign, off line and collateral design, graphic, creative and R&D management.

Skills

• Adobe Create Suite
• Autodesk Alias
• Concept Sketching
• 2D Rendering
• 3D Modeling
• Apple Keynote
• Microsoft Powerpoint
• Brand Design
• Accessories Design
• Technical Design