About me

Global Marketing leader for Fortune 100 companies. Globetrotter. Multi-lingual & Multi-Hat wearer. 15 years of global, regional marketing and digital experience in overcoming challenges related to brand equity, portfolio and innovation.

PostsProjectsExperienceTeam

• Hey all Can anyone recommend a collab platform to connect w/Marketers & strategists in need of marketing guidance in EU?

Projects credited in

• PMI - Leading a transformation in the tobacco industry to create a smoke-free futureCreating long-term value while minimizing the negative externalities associated with its products, operations and value chain The company aims to lead a sector transformation. For PMI, it’s not about expanding its portfolio rather, replacing cigarettes with scientifically-substantiated product alternatives that moving its business and the entire industry towards a smoke-free future. Find out more here on Bloomberg: bloomberg.com/ad/tbd-media/50-sustainability--climate-leaders
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  Colgate and PalmoliveLaunch of Colgate Expert White line: Creating POS materials, graphics Working with influences - contact, sourcing, creating of incentives Planning and organising launching events with Retail Team Organising in store launch Graphic materials for shelf
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  IQOS Product Launch IQOS 3 DUO

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Work history

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Regional Marketing Directorsazerac
May 2022 - Jun 2023SpainFull Time
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Regional Head of MarketingMondelez
May 2020 - May 2022Antwerp, BelgiumFull Time

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Education

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Post-graduate Digital Marketing Institute
Sep 2020Ireland
Post-Graduate studies in Digital Marketing
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C
MastersCESA
May 2004 - Nov 2005Colombia
Masters in Strategic Marketing

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