Andrew Couldwell
Available

Andrew Couldwell

Web designer & developerLos Angeles, United States
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Andrew Couldwell
Available

Andrew Couldwell

Web designer & developerLos Angeles, United States
About me
I'm a web, product and system designer, and a front-end web developer. Originally from Yorkshire, England, but moved to Brooklyn, NYC in 2014 to design a product for Adobe. I’ve freelanced internationally, in-house and remotely on projects for leading brands, agencies, startups and charities. Over the past three years, I’ve worked full-time at companies leading the design and creative direction of products and design systems. In 2018, I’m happily returning to the world of freelance, remotely based in Winter Park, Florida.
Projects
  • Laying the Foundations (book)
    Laying the Foundations (book)I wrote and designed a book about design systems
  • Club of the Waves
    Club of the WavesClub of the Waves is a labour of love I founded back in 2006, and recently rebooted in 2017. It's an award-winning, international showcase of artists and photographers whose work focusses on surfing and surf culture. As a founder and curator I built the world's largest community for surf art. At its peak it received a quarter of a million page views a month and grew a Facebook fan base of 125,000+ people. Professionally it formed the backbone of my career for a long time. Personally it’s one of
  • Adobe Portfolio
    Adobe PortfolioI moved overseas to NYC in November 2014 to design Adobe Portfolio. When I took over the product was known as Behance ProSite and some preliminary ideas had already been concepted. I worked on all UI and UX design, ideas/concepts, marketing, onboarding and brand, working with a team of developers/engineers at Behance (Adobe). Some 12 months later, with an MVP of the product successfully launched, I further developed the product inline with user feedback, and designed the next wave of features to
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Work history
    WeWork logo
    WeWork logo
    System Design LeadWeWork
     - New York, United StatesFull Time
    At WeWork I lead a foundation initiative, establishing digital brand design guidelines, design systems, and documentation. I also creatively directed and mentored a team of digital designers on responsive web design, product design, user experience and best practices for working with engineers.
    B
    B
    Creative DirectorBehance
     - New York, United StatesFull Time
    Solo product designer and creative director of Adobe Portfolio, from concept to launch. I worked on all UI and UX design, ideas/concepts, marketing, onboarding and brand, working with a team of developers/engineers at Behance (Adobe). Some 12 months later, with an MVP of the product successfully launched, I further developed the product inline with user feedback, and designed the next wave of features to position the product as a market leader.
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Skills
  • Product Design
  • Systems Design
  • Web Design
  • Web Development
  • Documentation
  • Lead Designer
  • Creative Direction
  • Art Curation
  • Frontend Development
Education
    U
    U
    BA Multimedia DesignUniversity of Huddersfield
     - Huddersfield, United Kingdom