Andrew Holland
Available

Andrew Holland

Copywriter, Writer & Content CreatorLondon, United Kingdom
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Charlotte Marriner
Bre Graham
Rohit Tharakan
Andrew Holland
Available

Andrew Holland

Copywriter, Writer & Content CreatorLondon, United Kingdom
About me
Freelance Copywriter & Media Professional - Creating accurate, detailed, specific & contextual metadata for Broadcasters - (e.g. film synopses for VoD streaming services) - Writing, and editing B2B marketing content - e.g. business case studies, white papers, Hubspot marketing articles. - Managing teams of freelancers to deliver large-scale content development. - Adept with Adobe InDesign, Photoshop, Jutoh, Wordpress, various content management systems. - Sourcing and commissioning graphics and images, managing rights.
Projects
  • Scriptwriter - The 8th Annual Lovie Awards
    Scriptwriter - The 8th Annual Lovie Awards
  • Lead Copywriter - FilmStruck UK
    Lead Copywriter - FilmStruck UKI was responsible for writing over 1000 film synopses for FilmStruck UK and contributing to FilmStruck in France and Spain, plus writing all the UX web-copy on the site, as well as managing all of the contextual metadata.
  • Book Author & Editor - 'Purdey's: The Guns and the Family'
    Book Author & Editor - 'Purdey's: The Guns and the Family'I have written and edited a large new section for the forthcoming book "Purdey's: The Guns and the Family'. Originally published in 1984 as a history of 'Purdey' the renowned and venerable Mayfair gunmakers, by the late Richard Beaumont, this book will soon be republished, appended with a new section covering the years 1984 - present, during which the company has undergone immense challenges and changes, but has continued to flourish. The newly released and updated hardback will be published in
  • B2B Content Creation - Johnston Press
    B2B Content Creation - Johnston PressI created a series of Hubspot 'Pillar Pages' for the Johnston Press, on the subject of small business marketing techniques and digital skills and tips.
  • Copywriter - Turner Classic Movies
    Copywriter - Turner Classic MoviesI write the EPG (Electronic Program Guide) movie synopses each month for Turner Classic Movies (TCM).
  • Defining Taxonomy - Meta Data Systems
    Defining Taxonomy - Meta Data SystemsI served as a 'metadata consultant' to help define the genre architecture for Films, TV and Games genres within Meta's new content management software system.
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Projects credited in
  • Meet the 2018 Finalists & VOTE in the People’s Lovie Awards
    Meet the 2018 Finalists & VOTE in the People’s Lovie Awards“We’ve loved watching the European Internet mature over the last eight years since the launch of The Lovie Awards. Each year, The Lovie Awards provides a snapshot of Europe’s best thinkers, makers, engineers and imagineers. We exist to shine our torch on the accomplished and positive initiatives, businesses, campaigns and crafts on the internet that are all helping to move the world forward.” - Nicolas Roope, IADAS Jury Chairman of The Lovie Awards.
  • 2018 Lovie Award Winners
    2018 Lovie Award WinnersAfter an incredible season, we are thrilled to announce the Winners of the 2018 Lovie Awards! This year's Lovie Winners represent the best of the European Internet, from games like Fortnite to media giants like The Guardian and Condé Nast Spain to brands like BMW and Lacoste, services like Night Sky and WeTransfer, Spotify’s Dissect podcast and more. The Lovies is also thrilled to honour select Special Achievement Winners who are shaping the European Internet, including Stormzy (Lovie Person o
Work history
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    B2B CopywriterVarious
    London, United KingdomFreelance
    I write compelling copy and content for businesses, media companies, and PR and B2B agencies. With a long TV pitching career behind me, I understand the kind of copy that communicates clear concepts and sells ideas. I’ve worked for a multitude of clients on a huge range of projects - from ad scripts for major banks to serving as ‘Historical Consultant’ on big- budget TV dramas. I’ve written countless case-studies, articles, promotional pieces, web-pages, pamphlets and advertising scripts and consulted on branding and logos. I have recently widened my scope by taking on a fully ghost-written Biography, and I continue to explore new ideas and projects to develop my skills and experience.
    The Lovie Awards logo
    The Lovie Awards logo
    CopywriterThe Lovie Awards
     - Belvedere Rd, South Bank, London SE1 8XT, UKFreelance
    Wrote and edited script for the 2018 Lovie Awards Ceremony, held in the BFI Southbank.
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Skills
  • Copywriting
  • Marketing
  • Sub-editing
  • Marketing Strategy
  • Ad Copywriting
  • Brand Storytelling
  • Digital Marketing
  • Brand Tone
  • B2B Copywriting
  • Content Analysis
Education
    T
    T
    BA (Hons) English LiteratureThe University of Leeds
     - Leeds, United Kingdom