Work history
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Digital Content EditorSony Pictures Television
- London, United KingdomFull Time
Created and maintained digital arm of new UK TV channels, as well as created high quality, engaging editorial content for all key shows and movies and managed social media platforms.
Identified project requirements and accordingly led all aspects of digital productions and campaigns for all key shows and films and organised online content within the budgetary constraints. Managed, wrote and edited copy for all brand messaging online and social media. Created various viral videos, gifs, and pictures for social media and a monthly newsletter for Sony Movie Channel by leveraging editing tools (Adobe Photoshop, Premiere, HTML, CSS). Prepared progress report on a daily/weekly basis and delivered to senior management with recommendations to increase engagement on-air/online, enhance content, and maximize traffic and SEO.
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Digital Content ManagerGuardian Media Group
- London, United KingdomFull Time
Oversaw all content creation activities for the organisation’s websites, as well as collaborated with the team to devise a web content strategy that aligned with the company's wider goals.
Headed a team of six content producers generating content for 10 UK regional radio websites. Spearheaded a redesign of the sites, optimizing content for SEO and rebranded social media feeds. Coordinated effectively with marketing to ensure compliance with overall brand message across all online promotional material and editorial procedures. Produced client microsites with ‘native advertising’ in conjunction with online sales departments. Introduced and revised the social media strategy for on-air talent and merged the disparate social feeds of presenters into one branded station channel.
Skills
- Html CSS
- Photoshop
- Adobe Premiere