Over twenty years of experience translating big ideas for brands across traditional, new and emerging channels – always taking a strategic approach to creative development. Creative direction, brand expression and consultancy for companies, campaigns, products, and platforms.
Collaborating and creating work that survives trends — building flexibility for future growth. Embracing change and constantly challenging to genuinely solve problems — never accepting the expected, average, superficial, or normal. Being as proud of ideas that fail to just fit in as those that simply work.
Recent commissions:
— Refreshing a digital healthcare agency.
— Visualising the event industry cloud.
— Creating breakthrough Edtech brands.
— Developing an expressive employer brand.
— Expressing the potential of immersive content.
— Creative campaign encouraging fair play.
Work history
M
M
Creative+Design DirectorMu-lt–ifar–i–ous
London, United KingdomFull Time
Creative direction, brand expression and consultancy for companies, campaigns, products and platforms.
Over twenty years of experience translating big ideas for brands across traditional, new and emerging channels – always taking a strategic approach to creative development.
Collaborating and creating work that survives trends — building flexibility for future growth. Embracing change and constantly challenging to genuinely solve problems — never accepting the expected, average, superficial or normal. Being as proud of ideas that fail to just fit in as those that simply work.
Recent commissions:
— Refreshing a digital healthcare agency.
— Visualising the event industry cloud.
— Developing an expressive employer brand.
— Expressing the potential of immersive content.
— Creative campaign encouraging fair play.
Skills
- Brand Concept
- Brand Communications
- Brand Campaigns
- Brand Books
- Brand Assets
- Brand Architectue
- Brand Agency
- Brand Creation
- Brand Design
- Brand Developent
- Creative
- Creative Branding
- Creative Campaigns
- Creative Concept
- Creative Conceptualisation
- Creative Concepts
- Design
- Design Direction
- Design Guidelines
- Design Layout
- Design Development
- Art Direction
- Brand Direction
- Creative Direction
Education
BA Visual Communication DesignRavensbourne University London
Chislehurst, United Kingdom
Proud alumni of the original Ravensbourne College of Design and Communication campus in Chislehurst, embracing the grid before its move to the Greenwich peninsula. Great tutors, challenging lecturers and friends for life. We were the last year to graduate with a degree validated by the Royal College of Art (RCA). RIP Geoff White.