I am a bright, creative and enterprising professional. I like testing my skills and continually expanding my knowledge. Fashion, Art, Digital Communication and content creation are my biggest passions. I love transforming creativity into something that can obtain market success.
Looking to further develop my career in the fashion industry.
Work history
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E-commerce and E-merchandising SpeciliastTrussardi
Milan, ItalyFull Time
Update and strategically merchandise Trussardi’s official and outlet ecommerce to support the brand communication strategy
- Ensure products are correctly classified and merchandised to optimize
category performance and conversion rate
- Shooting participation and management
- Support in all the activities linked to the products go live process, products
descriptions and copy management
- Review Trussardi’s product sorting/ranking on a weekly basis, making sure it
reflects the seasonal merchandising /communication strategy and business
needs
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Web Fashion Content Editor InternSHOPenauer
- Milan, ItalyInternship
Support for the new project SHOPenauer by Wait! Magazine, a guide to brands, stores, and online shops.
- Social Media accounts professional management;
- Content managing through use of advanced back office platforms;
- Newsletter management and releasing;
- Daily research and selection of fashion content and fashion brands study;
- Fashion writing and editing (SEO tools);
- Photoshop graphic editing;
- Retailers mapping of relevant shopping destination
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Skills
- Digital Communication
- Online Merchandising
- Fashion Shooting
- E-commerce Strategy
- Salesforce
- Marketing Strategy
- Fashion Shows
Education
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Visual MerchandisingNABA Milano
- Milan, Italy
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Strategic communication and digital mediaIULM University of Milan
- Milan, Italy
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