QuestionsProjectsExperienceTeam

Projects

• 6

  Arts Fashion magazineA whole bi-annual art magazine, from student to student. Pages filled with content inspired by youth culture, arts, lifestyle and fashion.

Projects credited in

• 4

  Burberry Fashion Shows
• 7

  ALEXANDER MCQUEENPoke were tasked to re-design Alexander McQueen’s flagship website and introduced e-commerce for the first time for both mens and womenswear. Ready to wear looks derived directly from the seasonal show collections are showcased with an option to buy individual items or complete looks. An inspiring editorial layer of content allows visitors to "Experience McQueen" and discover the theatre of his infamous live shows plus the unique and challenging collaborations he undertakes. Role: Art Direction

Work history

eRetail Graphic Design and Content ManagerLVMH Fashion Group
Jun 2021London, United KingdomFull Time
Digital Content EditorSony Pictures Entertainment
Nov 2018 - Jun 2021London, United KingdomFull Time
Responsible for the day-to-day running of the brand’s digital properties, coming up with new concepts and strategies and monetising the digital platforms. • Content - For desktop and mobile. Creation of written and visual editorial pieces, reskinning and commission- ing html games, day to day maintenance and updating of multiple websites. Mantaining an editorial year plan aligned with the linear programming. • Digital Project Management - By liaising with different stakeholders and managing project timelines, budgets and resource plans. • Revenue - Monetising apps and digital products to drive revenue. Coming up with sponsorship ideas and ultimately delivering those on-time and on-scope. • Audience - Tracking and monitoring the products using Google Analytics and creating reports to be shared with key stakeholders.

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Skills

• Editing
• Project Management
• Product Copy
• Creative Writing
• Digital Design
• Web Design
• Graphic Design
• Content Management
• Email Marketing
• Google Analytics

Education

Magazine PublishingUniversity of The Arts London (UAL)
Sep 2012 - Jul 2015London, United Kingdom
Undergraduate degree course aimed at combining the practical and technical skills of journalism, editing and production with contextual understanding of the business of publishing within the creative industries.